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About us


Im Heidi, owner and designer of Krome The Label.

I design all the styles so what you are getting is completely unique and exclusive to the Krome brand. 

I have an extensive background in fashion with a Bachelor of Arts in Fashion with Distinction. As well as years of professional design and dressmaking experience working in bridal couture and kids wear so you are sure to get garments of the highest quality.

The brand was born in 2014 when I found out I was pregnant with a boy. Disappointed with what I found in most of the children's clothing shops/departments for boys I started to design my own range. I started with styles for my son that resonated with me and found that others were loving them too. And so the brand was born. Since then the brand has expanded and shifted into more of a women's wear brand.

I work on each style from the initial sketches, fabric choices, technical information sheets, production management, social media, and picking and packing your orders! All styles are designed here and are professionally and responsibly manufactured to the highest standard either here or offshore.

Head to the blog section to read about my visit to our offshore manufacturers and the responsible way in which our garments are produced. 

All items are in stock ready to ship unless otherwise stated. Please read product descriptions on fabric and fit carefully before placing your order. 

Krome The Label is passionate about keeping you comfy and stylish and hope that you are as excited about the brand as I am.

Make sure to follow and like us on Instagram @kromethelabel and Facebook - Krome The Label.


Heidi xx


For any inquiries please contact us at  

*We were previously known as Krome Kids.

Krome Kids is a registered trade mark. All designs and photographs are subject to copyright under the Australian Copyright Law.

Any infringements to Krome The Labels's intellectual property will be subject to legal action.

For more information refer to or